Category: Tools & Techniques


KitKat has a point.

The 31st March marks a quarter of the way through the year. How many of you have taken holiday days so far? I’d guess not many. I too am guilty. Why take a break so soon after Christmas? Except Christmas was almost three months ago. Why take time off when

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Kill Your Meetings.

A recent post from Robin Skidmore of Journey Further on LinkedIn got me to thinking about meetings. His post, which talked about how meetings kill productivity and meetings on Zoom kill morale was an interesting thought. True? Not true? His follow up point on how his own team had chosen

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How to have successful client conversations

Watch: How to have Successful Client Conversations

I’ve always been an advocate for speaking to your clients, and at the end of 2020, I took my own advice and conducted some of my own interviews with my handful of etc clients. The responses were insightful, humbling and gave me real clarity about understanding where my value lies

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Calendly: wonderfully effective or just plain rude?

The response to a recent post on Linkedin about the use of Calendly (a diary management app) was significantly more heated than I had expected. Is it the best and most effective way to manage our time, or will clients see it as just plain rude? Some really great thoughts

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5 Top Tips for successful Virtual Selling

Building rapport, reading the ‘Zoom’ room and cutting through noise. Some of the most difficult tasks you face when selling virtually. Believe me when I say that you are far from alone in struggles to develop meaningful relationships and rapport within the nuances of a virtual world. I’ve put together

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Face it, your business is not that unique

It’s a fact that most agencies spend a disproportionate amount of time trying to find a truly ‘U’ USP and the reality is that you aren’t unique. If you can accept that, you may be starting the journey towards enlightenment – and ultimately towards becoming more valuable to your clients

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Profit is not a dirty word – how agencies price

I listened to a recent webinar with Peter Czapp, co-founder of The Wow Company, twice. First with the usual open interest I have when exploring topics I know will be useful to my own clients, and then with much frantic scribbling and space bar bashing (pause, play, pause, play) in

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