M&A and fundraise support for agencies

Helping agency founders get clarity (and fair value) when buying, selling or raising.

Buying a business. Selling your own. Raising funds for growth. These are high-stakes, high-pressure moments in the life of any founder — and the decisions you make during these transactions can shape your future for years.

I help agency owners and founders get clear on the big picture, the real value of what they’ve built, and how to move through the M&A or fundraise process without second-guessing every step. I’ve been in the room for dozens of transactions — from eight-figure exits and PE investments to the tricky territory of partial buyouts and earn-outs. I’ll bring honesty, insight, and an outside perspective to help you avoid common mistakes and make the right call for you and your business.

Founders or shareholders who are:

  • Independent advice from someone who’s done it before
  • A sounding board when emotions and egos get in the way
  • Clarity on valuation, readiness and deal strategy
  • Support navigating earn-outs, handovers and team comms
  • A way to avoid hindsight (the kind that costs six figures)
You’ll still need a lawyer and a good accountant. But this is about confidence, clarity and not going into it blind. I’m not a lawyer or corporate finance advisor – but I am an experienced head in your corner. This is about confidence, clarity, and knowing what matters before the suits show up.

Case study snapshots

Preparing for acquisition with clarity

An agency wanted to expand into a new vertical but didn’t have the internal capability. Acquisition was the best route — but navigating that process without disruption or cultural misalignment required strategic support.

Supporting founder through trade sale

An experienced founder was ready to sell their agency but had no idea how to approach the process. They were overwhelmed, unsure what to expect, and struggling to manage the emotional and practical complexity of preparing the business for sale.

Raising funds for a partner buyout

One co-founder wanted to leave, but held a high valuation expectation. The remaining founder wanted to buy them out but needed to fund the deal creatively without putting the business under financial strain.

Guiding a £1.5m fundraise

A CEO needed to raise £1.5 million to complete the development of a martech product. He had no fundraising experience and needed guidance on the process, requirements, and negotiation strategy.

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