Home » Case Studies » Rebuilding confidence in a legacy agency
Following a co-founder’s extended illness and absence, the remaining founder was thrust into a CEO role that didn’t come naturally. A highly capable executive creative director, they had never planned to lead the business operationally. The result was uncertainty at the top, inconsistent leadership, and a team unsure who was steering the ship. The founder lacked confidence in their own leadership instincts and was overwhelmed by competing priorities.
Andy supported the founder to redefine what leadership could look like for them – drawing out their natural strengths and building a structure around them to support delivery. Rather than forcing the founder into a mould, Andy worked with them to establish a vision for the business, strengthen communication, and introduce operational support where needed. The process focused on developing clarity, confidence and a leadership style that fit.
The founder grew into the CEO role with assurance and clarity. The business is thriving, with a renewed focus and a leadership team that complements the founder’s strengths. A successful shareholder exit followed, and the business continues to grow under steady and authentic leadership.