Supporting founder through trade sale
Challenge
An experienced founder was ready to sell their agency but had no idea how to approach the process. They were overwhelmed, unsure what to expect, and struggling to manage the emotional and practical complexity of preparing the business for sale.
Andy’s Intervention
Andy stood alongside the founder throughout the pre-sale phase, helping set expectations, prepare the team, and organise the necessary information. He also supported the founder in understanding deal structures and timelines — and in communicating clearly with prospective buyers and staff.
Impact
The business was sold successfully to a US acquirer. The founder exited quickly and cleanly, with minimal disruption and a strong deal outcome. The team transitioned smoothly, and the founder has since moved on to new ventures.