Supporting married co-founders through business realignment
Challenge
In two separate cases, married co-founders were running businesses together — but had fallen into habitual, unspoken patterns. Communication was limited, assumptions were high, and business dynamics were bleeding into the personal relationship.
Andy’s Intervention
Andy worked with both couples to create space for honest reflection. He helped each partner express what they wanted from the business — and clarify what they weren’t saying. By opening up communication and designing more defined roles, Andy helped reduce friction and rebalance the partnership dynamic.
Impact
In both cases, the couples remained married and realigned their businesses for success. With clearer communication, shared understanding and a better-defined structure, each business kicked on and began thriving again.