The philosopher Friedrich Nietzsche wrote, “All truly great thoughts are conceived by walking”. I’d tend to agree. My newsletter, Rambling On, is as much about my love for walking as it is my penchant for a chat, so it felt only right to throw some light on the incredible benefits
It’s a fact that most agencies spend a disproportionate amount of time trying to find a truly ‘U’ USP and the reality is that you aren’t unique. If you can accept that, you may be starting the journey towards enlightenment – and ultimately towards becoming more valuable to your clients
This little gem of a video was brought to my attention by Cameron Colquhoun, Chief Executive at Neon Century Intelligence. If you can get past the less than 4k video quality (who knew we’d come so far since 2011?) Then this video still has a wonderful moral to it. In short, be
Fad, farce or game changer? Is remote working turning the tables on recruitment and enabling agencies to cast a wider net to find the right talent without having to worry about location? Do agency leaders still see benefits in ‘round the corner’ recruits? We asked leaders and business owners to
Real agency problems and solutions Ever found yourself wanting to charge more for a job but feeling you can’t because you’re dealing with a new client or opportunity? A client – let’s call him Adam – called me to chew over an issue. He had a new prospect, who worked
I chaired a meeting yesterday where eight agency leaders discussed their approach to flexible working and distributed businesses. Few had developed a very evolved model and all were responding to a change they see around them, but in often different ways. Broadly, all were looking to understand what their peers
Leaders lead. Find your way to be available to anyone. Be visible and be accountable. With change comes new thinking and uncertainty. So, what feels like opportunity to you, might feel disquieting for your team. Great leaders find lots of ways to be available and accessible to everyone in their
I spent some of Bank Holiday Monday researching branded pencils (I know how to enjoy myself!!). Prices range from 6p to around one pound, with one outlier. AllBranded.co.uk (via paid search) are offering a branded pencil for £99,999. Not only that, there is a minimum order quantity of 1000. So
Retainers remain important to the majority of agencies, but agency leaders reported a change in clients’ attitudes towards them. The responses showed that while retainers are slightly less common than they were (and can be for shorter periods), typically agencies are not seeing a negative impact on revenues. Some noted
During an Agency Sales Transformation workshop in 2019 (when I was at Waypoint Partners), led by Partner Lisa Mandell, we asked a dozen agency leaders what sales challenges were keeping them awake at night. We dealt with each in turn and started to explore ways of addressing them. All shared
