I was introduced to the brilliantly named Midwit Meme while listening to Chris Williamson’s Modern Wisdom podcast. Since then, I’ve had so much fun with it—it’s one of those memes that’s both a great share and actually worth a thought or two. If you haven’t seen it, the Midwit Meme is a play on the IQ Bell Curve. It…
“Be the best at everything that requires no talent.” – Paul O’Connell Recently I had the privilege of being at Twickenham (thanks Josh), soaking up the drama of England’s last-minute victory against France at the Allianz Stadium. Elliot Daly’s converted try secured a 26-25 win in the dying seconds, sending the crowd into raptures. It…
Lost for words? Struggling to keep up with regular LinkedIn posts? Whether it’s finding fresh ideas or knowing what actually resonates with your audience, keeping up the momentum can feel like a chore. To help, I’ve created this little download, packed with ready-to-use post templates designed to spark inspiration, get you out of a content…
The agency world is shifting fast. With 70% of B2B marketers reassessing their agency partnerships, we’re at a crucial turning point. The agencies that thrive in 2025 will be the ones that adapt—embracing specialisation, AI, and outcome-based partnerships. I’ve put together a report breaking down the biggest trends shaping the industry and what they mean…
Every two weeks on a Friday at 10:15am, my Rambling On email lands in subscriber inboxes. As soon as it’s dispatched, my inbox starts filling with out-of-office replies. This response varies throughout the year—sometimes it’s a lengthy list, especially during holiday seasons, and other times, it’s much shorter. It’s fascinating to see how many people…
There’s an innate sense within us, an intrinsic compass that propels us towards creation and contribution. It’s akin to how birds intuitively know when and where to migrate or how flowers just know when to bloom. I thought this sentiment was beautifully encapsulated by Matt Cooksey when he said, “We all have a natural impulse to create and contribute.”
‘Wild Geese’ is a poem, written by Mary Oliver, that expresses what you must do in order to lead a good life. It’s beautiful. Wild Geese You do not have to be good. You do not have to walk on your knees For a hundred miles through the desert, repenting. You only have to let the…
Thanks to Katie Brown for sharing this simple, effective little idea from Instagram. Here’s how it works: Saying no is powerful. This is a really good way to rewire yourself. Here’s a link to the Instagram video. Andy
Go for walks, it’s a simple and free unlock for life… Thanks to Pascal Barnet for bringing the below image to my attention. Now is as good a time as any! Andy
I’ve definitely experienced the frustration of starting a project but struggling to see it through to completion. Whether it’s a side-project or a skill we aim to acquire, staying motivated and productive can be a challenge, especially when it comes to being creative. I really enjoyed this article from London and Amsterdam-based communications agency, KesselsKramer,…