Want to stick it to the man? Get your boots on!

As you might already have gathered, I love to walk – to ramble in the countryside. To unplug and yet simultaneously reconnect. Putting on my walking boots and heading out into the countryside is not just how I choose to relax, but also a purposeful way to figure out problems…

Direct isn’t dirty. And six other tips for requesting referrals

I’ve spoken before about the potential for referrals to be a golden ticket for agencies. That said, there are still feelings of awkwardness and appearing either desperate or pushy when it comes to asking for, or discussing, the potential for referrals. This article from The Future Factory was worth sharing…

You scratch my back… the power and pitfalls of referrals

Referrals can be such a good source for new business but most fail to live up to the expectations. How can you ensure that referrals become an effective and impactful part of your new business process? You know how it works with referral agreements. You meet someone who can introduce…

Understanding your leadership style – a free test

I was recommended The Leadership Circle by my own coach, Bruce. Since I can attest Bruce is both thoughtful and wise (just checking you’re reading my articles Bruce) I figured it would probably be worth sharing. The Leadership Circle offers a number of models, tests and insight into leadership, because,…

Be an outbox, not an inbox

This simple step change in how you deliver information might just help you to win your next pitch. Quick question… Hands up if a decent proportion of your pitching process is (in one way or another) an exhaustive list of all the things you’re planning to do for your potential…

The Light of Life

The below article which I found on Astrobiology is potentially mind-blowing. The development of an instrument that recognises living matter from a distance of 2 kilometers and at a velocity of 70 kph. I’ll let you deep dive into it, but at its core, the development of this new elaborate…

What shall I charge? A simple model to gauge price sensitivity

Regardless of what we tell ourselves, we tend to price our products and services by benchmarking them against what we currently offer or have always charged. There are easy assumptions to be made on what a client ‘would think is too expensive’, or likewise, ‘too cheap’. But have you ever…