ETC Playbook


This is the moment you make your worst decisions

Things are taking longer to get done. Bl**dy remote working! This is what a very capable agency owner said to me recently. To expand: “It’s taking longer to get things done. Nothing is as easy as it was. Remote working just makes life difficult. I know people want flexibility, but

The financial year does not exist

This article is a simple reminder about the artificial and arbitrary deadlines we all set ourselves as business leaders and founders. This musing came about following a regular catch up with one of my clients. This client had – it’s fair to say – had an absolute belter of a year

Tips on leadership from an ‘accidental leader’

There is so much to be said for being completely authentic. Being honest about your successes and your failures (and the feelings associated with both those things) is so incredibly important for building connections. It is perhaps the single most wonderful thing as a coach and non-exec when I get

Inspiration (A Poem)

We all have ideas. Ideas are immortal. They last forever. What doesn’t last forever is inspiration. Inspiration is like fresh fruit or milk: It has an expiration date. If you want to do something, you’ve got to do it now. You can’t put it on the shelf and wait two

The hazards of a ‘nice’ company culture

I’ve touched on ‘niceness’ before in my Rambling On articles, but I recently read a great article from Timothy Clark for Harvard Business Review which condensed the hazards of a ‘nice’ company culture into the problem, the reason and the cure into one. Well worth reading if you’re concerned your

Always be closing.

An old age adage indeed. And yet this very advice is as relevant now as ever before. No one is asking you to promote pushy, aggressive sales tactics, but ‘always be closing’ (applied with a lot of emotional intelligence) should, without exception, be at the back of your mind if

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