As you might already have gathered, I love to walk – to ramble in the countryside. To unplug and yet simultaneously reconnect. Putting on my walking boots and heading out into the countryside is not just how I choose to relax, but also a purposeful way to figure out problems or ideas I’m tussling with….
I’ve spoken before about the potential for referrals to be a golden ticket for agencies. That said, there are still feelings of awkwardness and appearing either desperate or pushy when it comes to asking for, or discussing, the potential for referrals. This article from The Future Factory was worth sharing because it makes some great…
Referrals can be such a good source for new business but most fail to live up to the expectations. How can you ensure that referrals become an effective and impactful part of your new business process? You know how it works with referral agreements. You meet someone who can introduce you to prospective clients, you…
Learning and development. If there was ever a name for something that is earmarked as ‘important, not urgent’, then this surely must be it? That’s not to say most business leaders and founders don’t see it as valuable, because they almost certainly do. I would say 100% of agencies I’ve worked for and with have…
I was recommended The Leadership Circle by my own coach, Bruce. Since I can attest Bruce is both thoughtful and wise (just checking you’re reading my articles Bruce) I figured it would probably be worth sharing. The Leadership Circle offers a number of models, tests and insight into leadership, because, in their own words ‘ The…
This simple step change in how you deliver information might just help you to win your next pitch. Quick question… Hands up if a decent proportion of your pitching process is (in one way or another) an exhaustive list of all the things you’re planning to do for your potential client? I’d be surprised if…
The below article which I found on Astrobiology is potentially mind-blowing. The development of an instrument that recognises living matter from a distance of 2 kilometers and at a velocity of 70 kph. I’ll let you deep dive into it, but at its core, the development of this new elaborate device could be useful on…
This brilliantly constructed article examines Patrick and John Collison, the co-founders of Stripe, a technology payments company whose mission is to ‘increase the GDP of the internet.’ It’s a long read – so I chose not to try and summarise it like I do with other long forms – but I think very worthwhile. In…
Utterly inspired by the incredible trailer for the Tokyo 2020 Paralympics. 5 years culmination of blood, sweat and tears. So worth watching, I challenge you not to be excited about this years Games after watching it.
Regardless of what we tell ourselves, we tend to price our products and services by benchmarking them against what we currently offer or have always charged. There are easy assumptions to be made on what a client ‘would think is too expensive’, or likewise, ‘too cheap’. But have you ever actually asked? How much do…